The insurance needs of one individual can be as involved and require as much attention as those of an entire corporation.

The Gorman Agency has long been known for its in-depth approach to personal insurance plans, just as it has to commercial plans. Very often the same businessman whose company is insured with Gorman has his personal insurance with Gorman. (This is a practice Gorman encourages because, with Gorman monitoring both plans, costly double coverage can more likely be avoided.)

It takes heart-to-heart talk - agency to individual - before a comprehensive insurance plan can be developed. Once Gorman learns a person's need and goals, that extra step begins.